Ackermans unveiled Winter 2026 with the catchy phrase, “winter looks good on you”.
Hosted by Glamour South Africa Editor-in-Chief Nontando Mposo, the event brought together media, influencers and local content creators for an immersive brand experience, including; Mogale Mohale, Gaisang Keaikitse Noge andHappy Simelane.
The evening featured a runway show showcasing winter across kids, teens, men and women, alongside gallery-style displays and installations, and a curated styling masterclass, offering guests a first-hand look at how Ackermans is bringing value to life this winter.
The showcase brought Winter looks good on you to life, celebrating personal style, everyday value and the moments that make winter dressing feel effortless, expressive and warm. On the runway, Ackermans showcased winter across key categories, including kids, teens, women and men.
Each segment reflected how the brand shows up for the whole family, with styling that brought texture, layering and versatility to life across knitwear, fleece, denim and outerwear. From easy everyday dressing for kids to more elevated styling for women and men, the runway showed how winter can be worn in ways that feel both practical and polished.
At Ackermans, the season is anchored in easy winter dressing, with key pieces across knitwear, denim and outerwear. In women’s especially, the season also leans into trench coats, boots and faux leather.
“This season, we continue to show up for our customers with fashion that feels considered, accessible and relevant to the way they live and dress,” says Bronwyn Pretorius, Chief Marketing Officer at Ackermans. “We are focused on delivering fashion that feels current, inclusive and easy to make their own, without compromising on value.
From denim-on-denim to argyle knits and that must-have timeless trench, customers are encouraged to take winter basics and wear them their way.
